About the Bonzai Retro Event
Bonzai Retro Festival is a renowned Belgian event that brings together fans of retro electronic music, focusing on house, trance, and techno classics from the 90s and early 2000s. Held in Antwerp at the Waagnatie Expo & Events venue, the festival boasts a massive stage equipped with lighting effects, smoke machines, and laser displays, creating a nostalgic atmosphere for all attendees.
The event features performances by famous DJs such as Bonzai All Stars, Airwave, DJ Ghost, and Emmanuel Top, and is celebrated as “a grand mass of retro and old-school sounds.” Taking place during evening hours, from 9:00 PM to 6:00 AM, it provides an authentic clubbing experience with a powerful sound system and a carefully curated selection of retro electronic classics.
About the Visual Design for the Bonzai Retro Festival 2023 Campaign
The campaign for the Bonzai Retro Festival 2023 features a striking design inspired by elements of the Bonzai logo, mixed with sound elements that emphasize energy. The visual elements include:
Lower Section of the Visual: Silhouettes of people at the bottom add liveliness, depicting festivalgoers enjoying the atmosphere. These silhouettes are shown in motion, with hands raised in the air, further conveying the feeling of euphoria and unity among music enthusiasts.
Background: Dominant red and white lines in the background are arranged like sun rays, creating strong dynamics and movement. These lines evoke the energy of a sunrise, symbolizing the start of a night filled with club music and rave culture vibes.
Central Element: At the center of the visual is the Bonzai Records logo, an iconic symbol of the electronic music scene, positioned between two speakers. This arrangement highlights the importance of music, while the speakers amplify the impression of powerful sound.
Details Conveying Vibrations: Small dots radiate outward from the center of the visual, symbolizing the vibrations emanating from the music. These dots connect the central logo with the audience, creating a sense of rhythmic energy and harmony between the performers and the crowd.
This combination of elements emphasizes the vibration, dynamics, and energy that define the Bonzai Retro Festival, inviting attendees to join this unforgettable retro sound and atmosphere experience.